company news about The rapid development of the pet economy!

Recently, on the well-known Q&A platform Zhihu, the topic of "Why is society now showing a tendency: more and more young people are reluctant to get married?“ has been a hot topic in the topic discussion hot list, and within a short time, the number of answers reached 24,000, of which nearly 2/3 of these responses said that pets are fully capable of meeting the emotional needs of today's youth.

With the gradual rejuvenation of the pet economy, pet consumption is gradually climbing with the growth of young people, and the pet economy is developing rapidly. According to data, the growth rate of pet digital products during double 11 in 2020 exceeded 500%, and the per capita consumption amount of a single pet rose from ￥4,348 to￥5,561 from 2017 to 2019.

The pet market continues to unleash huge potential, and consumer behavior around pet food, clothing, housing and transportation is gradually being "anthropomorphized". The extended services of the pet economy are constantly being explored, among which pet supplies have become the focus in recent years.

Even a lot of luxury brands are involved in the field of pet supplies, recently days GUCCI created nearly 80 pieces of single products for pets, only the price of the pet bed is up to ￥70,000.

Different embroidery techniques add more creative ideas to the pet products, such as 3D embroidery patch and chenille embroidery patch, which are the owners’ appeal of a high quality of life for "fur kids".

As a quality track catering to social development and consumer trends, the pet industry is expected to become one of the top ten most profitable emerging industries in China in the future. To stand out in the fierce market competition, we must start from the details and create quality products.